Retail & CommercialPromotional Products
Manufacturing quality since 1974

Fifty years of colordone right.

We design and manufacture quality, non-toxic writing and drawing instruments — markers, pens, highlighters and more — for retailers, private-label partners and promotional brands worldwide.

50+Years manufacturing
1974Founded in Brooklyn, NY
ASTMD-4236 certified non-toxic
300+Products in our catalog

Trusted to manufacture for some of the country's largest mass marketers — across retail, private-label and promotional distribution.

LIDLDollar Tree@iTUDESiWriter®Color Therapy®

The full range

Every category. Every color.

Twenty-plus categories and hundreds of SKUs — all manufactured to one standard of quality, all certified non-toxic.

Download the catalog
Scented Gel Pens
Gel Pens
Neon Crayons
Pencil Lead
Scented Gel Pens
Gel Pens
Neon Crayons
Pencil Lead
Washable Markers
Highlighters
Global Colors
Washable Markers
Highlighters
Global Colors

How we make it

More than a brand — a manufacturer.

Most of what fills retail shelves is sourced and rebranded. Liqui-Mark is different: we control the product end to end, which is why partners trust us with their name on the package.

How we make it

In-house manufacturing

Designed, formulated and produced at our facility in Hauppauge, New York — not white-labeled from elsewhere.

R&D & formulation

An in-house team develops new inks, formats and product lines — from washable kids' markers to scented gels.

In-house printing

Our own imprinting capabilities decorate pens and instruments with corporate logos — at scale, on demand.

Quality control

Every ink is tested at an independent laboratory and certified to the ASTM D-4236 standard of safety.

Private label

We make it. You brand it.

For fifty years we've manufactured private-label writing instruments for some of the country's largest mass marketers. Your specs, your packaging — our factory and our quality control.

Manufactured forLIDLDollar Tree@iTUDES
Start a private-label program
01

Your specs & brand

Share your concept, colors, counts and packaging direction — or start from one of our proven formats.

02

We formulate & make it

In-house R&D, manufacturing and independent ASTM testing — produced under one roof in Hauppauge, NY.

03

Shelf-ready, your name

Printed, packed and delivered under your label — ready for retail, with quality you can stand behind.

Our story

Half a century of putting color to paper.

From a single Brooklyn workshop to a full-line manufacturer, the mission hasn't changed: make writing instruments that are safe, vibrant and built to last — for kids, classrooms and brands alike.

Read the full story
1974

Founded in Brooklyn, NY, manufacturing private-label markers and pens for the country's largest mass marketers.

1985

Launched the Liqui-Mark branded line of writing and drawing instruments.

1994

Relocated to Long Island and assembled a dedicated marketing, R&D and sales team.

2005

Opened the Promotional Products Division with in-house imprinting capabilities.

Today

A full-line manufacturer in Hauppauge, NY — still family-built, still obsessed with quality.

Certified non-toxic

Quality you can put in a child's hand.

Safety is the foundation of everything we make — documented, tested and certified, so our partners can stock with total confidence.

01

Independently tested

Every marker and pen ink is tested at an independent laboratory and certified to the ASTM D-4236 standard of safety.

02

Safe for every age

Because our products are used by children in homes and classrooms nationwide, non-toxic formulation isn't optional — it's the baseline.

03

Quality control, in-house

A dedicated QC department oversees production from formulation to packaging at our Hauppauge, NY facility.

Let's build your next great product.

Request our catalog or talk to our team about retail, private-label and promotional programs.